Our Services
Full Service Marketing
Specifically For Real Estate Professionals
Real Estate Marketing Can Be Overwhelming. The Good News Is, You Have Help & Options.
Brand Design & Strategy
Your brand is important. We can help create your brand and/or give it the voice it needs.
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Your smile is your logo. Your personality is your business card. How you leave others feeling after an experience with you becomes your trademark. — Jay Danzie
This quote is incredibly true when it comes to your brand. How you get your brand’s voice out to the community is so important when it comes to branding, as well as the Brands experience with others – whether it be direct or indirect. How does your brand make people feel? That feeling it leaves with them even after a transaction is over, the feeling they get when they are driving through a neighborhood and see your for sale sign, the feeling they get when they see a post by you on social media – what is that feeling? That is what’s most important.
Your brand needs to evoke an emotion with them that they can relate to, that they can feel positive about, and that they share with others.
We’ll help you and come up with a plan – whether it be continuing with the voice of your brand, or rejuvenating the voice of your brand – and the steps to take from there. Each plan will be specific to your own brand. These are not generic plans for everyone.
Or – are you starting a new company and need help coming up with the overall brand? We’ve helped many companies with their branding and would love to help you!
Social Media Management
Overall management including multiple campaigns, graphics to entice click through and lead generation.
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Social Media needs to be a key component to any company’s marketing plan. Your clients are on social media in one form or another, and your future clients are as well. Your clients friends are on Facebook, Twitter, Instagram, LinkedIn, YouTube, etc – the list goes on and on. You need to be where the people are.
Just as important as it is to use social media, it’s also important to be sure that you’re using social media in the correct way. Are you just re-sharing blog posts from Trulia? Are you re-sharing market stats from another Broker in your office? Are you not posting at all? Perhaps only around the holidays? Are you only posting your listing? Perhaps you don’t even know where to begin? Or – are you doing a great job and just not getting any leads from social media? Yes, you CAN get leads from social media – TRUST US!
We have systems in place to allow you to utilize social media as a tool and resource for many things – community influence and outreach, lead generation, brand awareness, referrals, networking – the list goes on and on.
Analytics
We dive deep into the analytics of where the traffic is coming from both on social media and through your website.
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We dive deep into the analytics of where the traffic through many avenues is coming from. Whether it be your Facebook page, website, Instagram account – we dive deep and review the stats.
It’s important to know where your audience is coming from so you can adapt ads, adapt content and posts, etc. Content, ads and posts should not always be a one-size-fits-all approach, so having great insight and knowledge as to who your audience is will help leverage that information.
Another piece of information is where your audience is coming from – both from a standpoint of location geographically, as well as traffic generation (social media, keywords, organic, referral, etc). Content can also be adapted with this information.
Search Engine Optimization
Our knowledge and experience will be put to work to help get you found online through Search Engine Optimization.
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Is your website beautiful, well done, tons of great information – but just sitting there with no one finding it? We can help with your Search Engine Optimization and get you found online. We’ve got the tips and tricks to make it happen.
We research your target demographic, the in and outs of anything that makes your team difference, any niche market you have, and that’s when the fun begins. We take all of this information and through different layers of your website and utilizing other systems that are important to Search Engine Optimization, we put the pieces together.
Through analytics, we then can watch the layers come together and track the progress of SEO.
Lead Generation
We have knowledge and systems in place to get you and/or your team the leads it needs to be successful.
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One of the main complaints that we hear from real estate agents is “I don’t know where (or how) to get leads.”
Well, we’ve got you covered. We have systems in place to help with lead generation, and can either manage it for you, or teach you how to lead generate for your company.
Whether you’re a single agent or part of a team, we’ll review your current lead flow and share our suggestions for increased exposure for lead generation. Utilizing multi-level systems that we believe in and that work, you’ll begin to see an increase of leads for you and/or your team.
Team Training
We will train your team on multiple aspects of marketing so they have what they need to be successful.
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Need to get your team behind your marketing vision? Want them to join in on contributing to the teams success? We will train your team on social media marketing, best blogging practices, lead generation, additional networking opportunities, and other marketing knowledge to set you and your team up for success.
Do you prefer one-on-one training with your administrative and support team? Or a larger team setting with your team as a whole? Either way, we’re happy to help them. We’ll dive into the details of finding the exact help your team needs and tailoring our training to customize your teams needs.
Web Design
We design WordPress based websites that are impactful, user-friendly, responsive and customizable.
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Perhaps you’ve had your website for years, or recently launched it – but it never quite was what you dreamt it to be. Does it have all of the features you want? Is it user-friendly? Is it appealing to your target demographic? Does it look good on mobile? More and more people are looking at website from mobile devices.
Whichever the reason, we can help you with your website.
We have many options available when it comes to web design and options, many of which can be integrated to your current IDX websites that you’re using now. For those of you using platforms that seem stagnant and a little less appealing, contact us about customizing your website.
Mastermind Group
Be part of something amazing – a group of people coming together to learn, encourage and grow!
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We’re creating something pretty extraordinary!
Imagine a group where where you could share ideas and bounce those ideas off of like-minded people, collaborate about genius marketing ideas, client appreciation events, best video practices, ideas for email campaigns, opinions on how to respond to comments on Facebook posts, pick apart new social media platforms as they roll out, and share interesting stories in the lovely world of real estate that we all live in. It will also be a place to share best hiring practices, best places for ISA training, best places to find script partners for your team mates, share job posts, network for referrals, look for expansion partnerships – and more!
The mastermind is one of the items we’re most excited about. We’re beyond excited to share our culture with all of you.
Unlocking opportunities and opening doors to success – TOGETHER!